Norfolk (pronounced /ˈnɔrfək/) is a low-lying county in the East of England. It has borders with Lincolnshire to the west, Cambridgeshire to the west and southwest and Suffolk to the south. Its northern and eastern boundaries are the North Sea coast, including The Wash. The county town is Norwich, located at 52°37′59″N 1°17′38″E / 52.63306°N 1.29389°E / 52.63306; 1.29389. Norfolk is the fifth largest ceremonial county in England, with an area of 5,371 km² (2,074 sq mi).
Of the 34 non-metropolitan English counties, Norfolk is the seventh most populous, with a population of 832,400 (mid 2006). However, as a largely rural county it has a low population density, 155 people per square kilometre. Norfolk has about one-thirtieth the population density of Central London, the tenth lowest density county in the country, with 38% of the county’s population living in the three major built up areas of Norwich (194,200), Great Yarmouth (66,400) and King's Lynn (40,700). The Broads, a well known network of rivers and lakes, is located on the county's east coast, bordering Suffolk. A recent bid to have them declared a National Park failed, because it would have meant conservation being more important than navigation. Historical sites, such as the centre of Norwich, also contribute to tourism.
In a contest held by Plantlife, Norfolk's county flower was voted to be the Common Poppy after complaints that the first choice Alexanders was not representative.